{"id":350,"date":"2020-06-22T15:23:59","date_gmt":"2020-06-22T20:23:59","guid":{"rendered":"https:\/\/ayling.tech\/blog\/?p=350"},"modified":"2020-06-22T15:26:15","modified_gmt":"2020-06-22T20:26:15","slug":"trying-impossible-burger","status":"publish","type":"post","link":"https:\/\/shortbooks.online\/blog\/2020\/trying-impossible-burger\/","title":{"rendered":"Trying Impossible Burger"},"content":{"rendered":"\n

This post is not sponsored by Impossible but I’m always open to being contacted<\/a>.<\/p>\n\n\n\n

Impossible burger has not been available to my wife and I in local supermarkets and as fans of our one-and-only planet Earth, my wife and I are always keen to reduce our meat intake, especially of beef<\/a>. Well, Impossible recently started to sell directly<\/a> (note: not a referral link). We ordered four 12oz ground [UK English: minced] ‘beef’ packages.<\/p>\n\n\n\n

They were delivered in environmentally conscious packaging, packaged with dry ice, and they were frozen solid<\/strong>. Absolutely no sign that they had been out in the warm weather outside, on unrefrigerated trucks etc.<\/p>\n\n\n\n

When the package arrived, we cooked it up with some fresh gluten free pasta<\/a> (the pasta was not shipped in environmentally conscious packaging – tsk, also not a referral link) but very tasty. If you’ve tried Beyond Burger, and other similar products, you expect a ‘not-quite-right’ taste. You expect a weird smell, like dog food when you open the package. With Impossible you don’t get any of that.<\/p>\n\n\n\n

The pasta sauce tasted exactly like it would with beef in it:<\/p>\n\n\n\n

\"\"
Impossible burger with gluten free linguine<\/figcaption><\/figure>\n\n\n\n

As I write this, we are cooking up some chili [UK English: chilli con carne] and my taste-tests confirm that it tastes exactly<\/strong> like it has beef in it. I reckon on a blind taste test you would not tell the difference.<\/p>\n\n\n\n

On a personal note, I am disappointed that Beyond Meat seem to be doing such a good job of getting into stores. Their product is objectively inferior, and may be causing carnivores to doubt the claims that Impossible justifiably makes.<\/p>\n\n\n\n

\"\"
Impossible chilli con carne [US English: chili] early in the cook<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

This post is not sponsored by Impossible but I’m always open to being contacted. Impossible burger has not been available to my wife and I in local supermarkets and as fans of our one-and-only planet Earth, my wife and I are always keen to reduce our meat intake, especially of beef. Well, Impossible recently started to sell directly (note: not a referral link). We ordered four 12oz ground [UK English: minced] ‘beef’ packages. They were delivered in environmentally conscious packaging,…<\/p>\n

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